XMagnet started with a simple frustration — email outreach was broken. Too much noise, too little trust, and zero personalization. So we built the platform we wished existed.
Our founders spent years in marketing automation, data engineering, and AI/ML. They saw firsthand how businesses struggled with low open rates, poor deliverability, and one-size-fits-all outreach. XMagnet was built to fix all of that.
We didn't start with a pitch deck. We started with a problem. After years of running outreach campaigns using clunky, expensive tools that treated every recipient the same, we knew there had to be a better way. XMagnet was born in May 2025 out of frustration and a whiteboard full of ideas for what email marketing should look like in the age of AI.
Everyone slaps "AI-powered" on their marketing page. We actually mean it. Our AI writes subject lines that get opened, personalizes email copy for each recipient, predicts the best send times, warms up new domains automatically, and identifies which leads are most likely to convert. Every AI feature in XMagnet exists because it moved a metric for our early users — not because it sounded good in a demo.
AI is flooding inboxes with noise. Senders can't prove they're legitimate, and recipients can't tell real outreach from spam. We believe email needs a trust layer — that's why we're developing the TrustLayer Protocol, a patent-pending framework to help senders build verified credibility and help recipients know which emails deserve their attention. It's on our roadmap and we think it will be a breakthrough for the industry.
We're a lean team spread across Noida, India and Denver, USA. No layers of management, no feature committees. Just builders who ship. Every feature in XMagnet is driven by real customer conversations, not a roadmap decided six months ago. We're bootstrapped, focused, and obsessed with making our users successful. If you email us, a founder will probably reply.
A small, focused team with decades of combined experience in email marketing, email server infrastructure, marketing technology, AI/ML, data engineering, deliverability, and enterprise software.
Deepa Sinha is the Founder & CEO of XMagnet, a next-generation email marketing platform focused on clean data, deliverability, and AI-driven automation.
With over 16 years of experience in marketing technology and data-driven growth, Deepa has led large-scale marketing automation and data initiatives across B2B organizations. Prior to XMagnet, she served as VP of Marketing Automation at Selling Simplified, where she built and scaled global email and campaign strategies.
Deepa holds a degree in Computer Science and Engineering, which anchors her deeply technical approach to building data and marketing platforms. She has further sharpened her leadership perspective through executive management programs at Harvard University, Boston—completing Leading and Building a Culture of Innovation and Disruptive Innovation: Strategies for a Successful Enterprise—both shaping how she builds product, strategy, and culture at XMagnet.
Deepa founded XMagnet to solve a fundamental problem in modern outreach—poor data quality and declining deliverability. Her vision is to help businesses turn email into a reliable revenue channel by combining clean data, AI, and automation.
She is based in Denver, Colorado.
Phil McCready, PhD, serves as an Advisor to XMagnet, bringing a global perspective on go-to-market strategy, partnerships, and economic development to the company’s growth roadmap.
Phil is the Principal of Western Launch Alliance, a research and consulting firm that supports transatlantic entrepreneurs in launching and scaling their businesses through strategic services, capital access support, and collaborative partnerships. With a deep background in UK and US economic development, site selection, and public-private partnerships, he helps local communities attract foreign direct investment and grow through innovative programs.
His work bridges the gap between international business strategy and local economic opportunity—creating jobs, driving innovation, and strengthening global ties. He has led initiatives across sectors including advanced manufacturing, clean energy, data centers, and AI transformation, and is passionate about building lasting partnerships that deliver measurable impact for both private and public sector clients.
At XMagnet, Phil advises on strategic growth, enterprise and public-sector partnerships, and expansion across transatlantic markets—helping the company position AI-driven email marketing as a trusted revenue engine for organizations around the world.
He is based in Denver, Colorado.
Abhishek Kumar is the Vice President of Engineering at XMagnet, leading the design, development, and delivery of the company's core platform and engineering roadmap. He drives technical strategy, architecture decisions, and cross-functional execution across the engineering organization.
With over 10 years of experience in software development and technology leadership, Abhishek specializes in building scalable, high-performance systems using Java, microservices, and cloud-native technologies. His expertise extends to Python, React, machine learning, AI-driven solutions, and modern email marketing platforms—spanning the full stack from infrastructure to intelligent product experiences.
Prior to XMagnet, Abhishek served as a Technical Lead at Accenture, where he delivered enterprise-scale solutions for global clients. Beyond engineering, he brings strong experience in managing client relationships, aligning technical solutions with business needs, and ensuring successful project delivery through disciplined execution and clear stakeholder communication.
He is based in Noida, India.
Amit Sethi is the IT Director at XMagnet, driving the design, strategy, and execution of secure, scalable, and high-performance infrastructure that powers the company's platform and customer operations.
With over 15 years of experience in cloud architecture, DevOps, and enterprise systems, Amit brings deep expertise in email infrastructure, deliverability, and large-scale messaging platforms. He has architected and optimized high-volume email ecosystems, implementing industry-standard email authentication frameworks, improving inbox placement, and ensuring consistent, reliable delivery across global campaigns.
Prior to XMagnet, Amit worked extensively on cloud-native and Linux-based environments, leading infrastructure automation, security, and reliability initiatives across multiple organizations. He holds a B.Tech in Information Technology Engineering and is an AWS Certified Solutions Architect.
He is based in Rajasthan, India.
Sakshi Sinha is an AI/ML Engineer at XMagnet, contributing to the development of data-driven systems that enhance decision-making, automation, and platform performance.
With over 1.5 years of experience across machine learning, data analytics, and business intelligence, Sakshi brings hands-on expertise in building predictive models and analytics solutions that translate complex data into actionable insights and measurable business outcomes.
Prior to her current role, she worked across software engineering and analytics, gaining experience in developing scalable data solutions and business-focused dashboards. She holds a B.Tech in Computer Science and Engineering, with a strong foundation in algorithms, data systems, and structured problem-solving.
She is based in Bihar, India.
Priya Goyal serves as the HR Head at XMagnet India, bringing strategic oversight and operational leadership across the organization. In her role, she is responsible for managing core functions including Administration, Finance, and Human Resources, ensuring seamless business operations and organizational effectiveness.
With over 8 years of extensive experience in the Human Resources domain, Priya has developed strong expertise in end-to-end HR management. Her professional background includes recruitment and talent acquisition, payroll administration, HR operations, compliance, documentation, and policy development. She has consistently contributed to building structured HR frameworks and implementing efficient processes aligned with organizational goals.
Priya holds a Master of Business Administration (MBA) in Human Resources. Her professional approach is characterized by strong analytical skills, attention to detail, and a commitment to operational excellence.
She is based in Noida, India.
Punam Rai is a Project Manager at XMagnet, focused on driving efficient project execution, cross-functional coordination, and high-quality delivery across engineering and product initiatives.
A detail-oriented professional transitioning into project management from a strong QA foundation, Punam brings practical experience in Jira for task tracking, ticket management, and workflow coordination. Her QA background gives her a sharp eye for quality, risk, and process gaps—helping teams ship reliable outcomes while maintaining velocity.
She holds a background in Electronics and Telecommunication Engineering and previously served as a lecturer, experiences that shaped her strong analytical thinking, structured communication, and ability to align diverse stakeholders. She is passionate about delivering projects efficiently while maintaining high-quality standards.
She is based in Noida, India.